Product Launch Archives - Page 2 of 2

Triangle Walks Project

December 23, 2014October 21, 2015Joe_T

Each year one of the largest art fairs in the world comes to the Miami area. Attracting hundreds of exhibitors and projects the art take over is known as Art Basel. The movement has consecutively grown larger and larger each year providing a platform for many brands to activate around. This art driven experience spanning outward from the South Beach, North Beach, Wynwood Art District, Miami Design District and Downtown Miami provides a weeklong action packed schedule. Perhaps one of the most talked about projects in all of Art Basel this year was the Triangle Walks Project which took place at the Delano Hotel in South beach.

The Triangle Walks Project recreated by the luxury brand Bally provided the ultimate experience for guests at the Delano Hotel. MMEink had the distinct honor of being part of such a great project. Providing all of the necessary power and lighting for the exhibit and opening party MMEink teamed up with the brand to provide a wow factor for the exhibit. To learn more about the project visit: http://functionandmodernity.com/2014/12/art-basel-miami-beach-triangle-walks-three-collaborations-three-continents/

AT&T in New York City’s Meat Packing District

July 29, 2014July 31, 2014Joe_T

A ‘networking event’ consists of interacting with other people to exchange information and develop contacts, especially to further one’s career. Wednesday, July 16th MMEink partnered with AT&T to produce their summer networking event at the Bier Gardens located at the Standard Hotel in New York City. MMEink’s inspired designers provided creative floral designs and unique branded decor to create the perfect environment for such an event. Alongside the beautiful interior design, MMEink provided custom kiosks throughout the facility showcasing AT&T’s latest innovation. Throughout the day AT&T’s newest products were on display for guests to interact with. Some of the most popular devices included the Samsung Galaxy S5 and the new Bose portable speakers system.

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Ocean Drive Swimsuit 2014 Event at the Delano

July 28, 2014September 3, 2014Joe_T

South Florida’s annual Swim Week celebration kicked off with a blast with MMEink at the Delano Hotel. Every year some of the biggest names in fashion and retail show case their swim collections at private events in South Beach. MMEink in collaboration with event sponsors Grey Goose, Zico Water,Costa Hollywood, and Becca Swimwear teamed up to produce this year’s official Ocean Drive Magazine after party event. On Thursday, July 18th, Ocean Drive Magazine held their event at the Delano Hotel located in South Beach. The event scheduled to be held at the pool ended up moving in doors due to inclement weather. Due to the rain contingency plan the party shifted gears moving to the Delano’s famous FDR club. MMEink, modified the events production needs to provided tailored event services for the new venue. Some of the services provided by MMEink included lighting, staging and step and repeat services. The highly anticipated event was a huge success!

Media Coverage

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Wall Street’s Best Kept Secret

March 13, 2014June 16, 2014Joe_T

Located at 48 Wall Street the Museum of American Finance is home to one of the most prolific collections of financial documents and artifacts related to capital markets, money and banking in America. The collection includes stocks, bonds, prints, engravings and photographs, banknotes, 19th-century checks and books. Tourists from around the world gravitate to this special location to view the many exhibits and displays documenting the financial history of America.

Perhaps one of the best kept secrets of Wall Street, The Museum of American Finance is now available for rental for special events. The truly magnificent building has retained much of its original 1920’s architectural detail; from the 30 foot ceilings to Palladian windows. The Banking Hall can host a seated dinner for 275 guests, a cocktail reception for 400 guests or divide the space to your likings. The museums flexibility has made it the perfect choice for corporations hosting holiday parties, meetings, press conferences and other special events.

MMEink, the exclusive in-house event management team at the Museum of American Finance makes planning your next event an ease. With over 20 years of success in the event hospitality industry, MMEink specializes in creating a special experience for its clients at high profile events. Providing a variety of in-house services, MMEink offers a full scope of event planning services to choose from.

The MMEink team is comprised of a creative culinary team, accompanied by experienced planners and a back end production shop. MMEink can accommodate the simplest of gatherings to the most extravagant of affairs. Don’t hesitate to check the Venue Events Page. For more information about hosting an event at The Museum of American Finance please contact MMEink at [email protected]

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The Right Answer… MMEink with You in 2014

January 9, 2014January 10, 2014Joe_T

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As MMEink prepares to service the special event industry for another successful year we are providing new insight on what to expect from us when planning your next event or brand activation in 2014.

Perhaps one of the biggest growing ideas at MMEink is the marriage of technology and events. The digital team at MMEink will develop a special engagement for your audience while representing your brand in a tailored fashion. From touch experiences, to event app development expect nothing but the best delivered from our highly imaginative team.

MMEink is excited to announce the launch of new innovative products in the early start of 2014. The highly anticipated release of MMEink’s very own Media Truck is set to premier in the early spring. This one of kind experience is the first of its kind and slated to debut at both a global and national level representing a variety of brands this year. MMEink will also be announcing some key partnerships within the hospitality industry.

Expect big events produced at MMEink’s exclusive venue located in lower Manhattan. The Museum of American Finance located at 48 Wall Street in the heart of Manhattans financial district is perhaps lower Manhattans best keep secret. The Museum of American Finance provides a special venue for corporations looking to host special events. MMEink is gearing up to produce another year of great events filled with the biggest names in a variety of industries.

Finally MMEink plans to service the event industry with even more exclusive event rentals. Offering the very best in prop rental, lounge decor, and interactive entertainment,MMEink plans on growing its inventory by 20% this year to keep up with the growing demand. For your entire event marketing and production needs visit us at MMEink.com to get started.

LIJ North Shore Huntington Hospital Partners with MMEInk A Record Fundraiser

December 9, 2013December 9, 2013Joe_T

LIJ North Shore Huntington Hospital hosted its annual fundraiser this year at Oheka Castle in Long Island, New York on December 6, 2013. This year’s fundraiser was highly anticipated as it was the first time that the hospital partnered with an event marketing company to produce the event. MMEink had the distinct privilege of creating the experience for what was known as The Phantom Ball. In order to fully create the experience MMEink and its creative team utilized a variety of in-house production services and resources to deliver a one of a kind experience for the hospital and its 400 attendees.

Once guest arrived at the castle, the theme was immediately introduced by MMEink’s creative team with its redesign of the grand stairway. Guest then made their way up the large double spiral staircase to Grand Foyer which was transformed to represent an old French style cafe. The cafe was utilized to create a backdrop for our two caricaturist performers creating a special experience for guest to receive their very own cartoon picture at the event. A special interaction was also created by our interactive cup and the pea performer and meet and great performers mingling amongst guests .

Since the main goal of the event was to raise money for the hospital MMEink felt it was necessary to create a special animation around the auction items which were located in the Old Ballroom at Oheka. In order to do this a large Eiffel Tower Prop on pedestal was brought in along with our two live human statues adding just the right touch of interaction surrounding the auction items. MMEink lighting team help bring the castle to life by up lighting the entire castles interior with a rich amber and red color scheme.

Finally the event transitioned after cocktail hour into the Grand Ballroom where the guest speaker and honoree Chris Giamo was introduced to speak at the event. The event reached a milestone this year grossing a whopping 400 thousand dollars in ticket sales alone making it the most successful fundraising event to date. Finally the event concluded with the dinner party turning into a upscale dance party where the MMEink musical team delivered a top notch performance. Guest enjoyed dancing to the greatest hits from the 60’s to current top 40 dance. For more great information about fundraising events visit mmeink.com

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SEO LEADER PARTNTERS WITH MMEink

October 3, 2013October 31, 2013Joe_T

Conductor, the market leader in Search Engine Optimization technology teamed up with MMEink to produce its third annual conference. The three day conference took place in the heart of NYC in Chelsea at the Metropolitan Pavilion. The event running from September 17-19 brought together a variety of advertisers, publishers, agencies, marketers and SEO specialist under one roof for what was known as Conductors C3 conference.

In order to prepare the raw space at the Metropolitan Pavilion the Conductor team partnered up with MMEink to produce the high profile conference. Delivering event production services for three floors in the raw space, MME quickly transformed the space into a venue suitable for hosting the C3 conference . The event quickly took shape upon entering off the green carpeted runner on 18th street. Guest arrived at registration on the first floor, which was also constructed to be utilized as 3 break out rooms for the conferences workshop.

Upon entering the 5th floor guests were able to receive refreshments, while relaxing in the branded C3 event space. The floor was also utilized to showcase 8 exclusive C3 vendors and a conductor workshop. The 6th floor of the space was transformed to host the main conference portion of the event. MMEink even provided a custom pantone matching Conductor chair for the speaker of the conference.

Finally, as we all know every great conference has to end with a huge celebration. For the events last night a huge bash was created on the vendor floor. MMEink reset the 5th floor of the event space to host a live DJ performance, and retro fitted the space with a large assortment of vintage arcade style games and table games for guest to enjoy.

To see how you can make your next conference or event a huge success visit MMEink.

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MMEink: The Top 5 List

August 16, 2013August 16, 2013Joe_T

What to look for when selecting an NYC Event Marketing company to handle your next event or brand activation..

MMEink has been producing events in NYC and the New York area for over the last twenty years. Our extensive knowledge has helped us create innovative events and marketing campaigns for our clients.

Get in the Know…………

What you need to know when selecting the right company to assist you with your event needs in NYC and the New York Area.

5. Reputation
To gage the quality of the event marketing company you are interviewing for your brands next activation make sure you are able to obtain a good idea of the clients the company has serviced in the past. Never relay on just a website these days, instead go by the facts. How long has the company been in business and what have they produced in the past for their clients.

4. Experience

When producing events and marketing campaigns in the New York and NYC area make sure the company you choose has experience working within in the marketplace. Having a company that is familiar with the dynamics of NYC will help make for a seamless activation.

3. Creativity

One of the most important factors on both an event and marketing level. How does your potential event marketing company stand out from the rest. What can this company create that someone else can’t and how will it excite and inspire your audience at your next event.

2. Leadership

Execution at your event, get to know your team ahead of time. Who will be the account representatives responsible for onsite coordination at your event. This is a very important part of the event process as planning and execution at an event are two very different things. With the right team, you will not have more time to focus on the event and not the details that go into pulling an event together!

1. Resources

The single most important resource that you should focus on when selecting an event company for your next brand activation is its ability to deliver full event services to you internally. This will cut out third party prices and allow your event company to produce a high quality event for you all while aligning within your budget.

If you have any questions on how to plan a successful event or marketing campaign in NYC or the New York area please feel free to give MMEink a call. We look forward to the opportunity to share our creativity with you. Visit us at MMEink for more information with your event

AT&T Unwrapped comes to NYC October 4, 2012 at the Rivington Hotel!

October 4, 2012May 17, 2013Joe_T

AT&T unwrapped comes to NYC tonight October 4, 2012 at the Rivington Hotel in downtown Manhattan. This trending hotel will host the AT&T Unwrapped event and will mark the release of this seasons must have devices and gadgets.

MMEink will be providing full event production services that include: creative branding, kiosk displays, lounge and floral decor, and interactive touch screen services.

AT&T will be utilizing MMEink’s large touch screen panels to introduce their newest technology showcasing their commitment to putting an end to texting while driving. “No text on board” and its pledge will be introduced to guests at the event allowing them the opportunity to take the pledge and share that pledge via Facebook with the world.

Some of the many other devices being released and demoed include AT&T’s Ibolt, a neat and cool mount that allows its users to mount their AT&T phones and devices to a number of hard to attach to surfaces. The IGrill is yet another cool device that hooks into your blue tooth connection turning your Iphone, IPad, or IPod Touch into the first ever grilling and cooking thermometer allowing you to spend more time entertaining and less time having to watch the grill. These are some of the many new innovations being shown tonight at the Rivington Hotel in lower Manhattan.

To learn more about how MMEink can help you plan your next brand activation be sure to visit www.MMEink.com

Photos from the event:

Fashion Night Out @ Lord & Taylor Was A Huge Success!!!

September 18, 2012May 17, 2013Joe_T

MMEink was proud to provide the official media booth for this year’s Fashion’s Night Out at Lord & Taylor’s 5th Avenue location in NYC. Our media booths occupied 5 out of the 7 floors at Lord & Taylor providing guests with a first class social picture taking experience.

Guest were given a unique opportunity with our custom software and vintage photo experience to share all the fun and excitement of FNO at Lord & Taylor with their friends and family via the social networks in real time. Photos were delivered to guest via email with our custom web landing page for the event. This made for a unique opportunity to share with friends, like, post and tweet all with one click of the mouse. Our media booth also allowed for a real time post with our Facebook API during the actual photo taking experience.

Allowing guest to select from black & white, color or vintage photos with a super imposed background proved to be a huge hit. Our media booths took over 2,500 pictures in just 5 hours and outreached over 12,500 people via the social networks.

Learn more about our amazing social media photo booths at www.PhotomationPhotoBooth.com.

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What to look for when selecting an NYC Event Marketing company to handle your next event or brand activation..

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