Sulwhasoo’s 50 Years of Ginseng Event

Sulwhasoo partnered with MMEink to celebrate their 50 year Ginseng Heritage Anniversary.  On October 13, 2016 the brand hosted a media event at Go Studios located on west 39th Street in New York City.  The goal of the event was to educate the editors on the brands story while simultaneously introducing their Ginseng skin care line.  To recreate the studio space the team at MMEink provided full service production and hospitality services transforming the blank canvas into a one-of-a-kind branded experience for Sulwhasoo.